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Jo Vos
Jo Vos

185 Followers

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Apr 13, 2022

How to 10x your organic traffic in less than one year — a simple guide.

Recently I led a growth marketing team in the healthcare sector that scaled traffic from 150k to over 1.5 million organic sessions per year. Here are six lessons I learned about building a top performing content marketing engine that drives traffic while positively affecting the bottom line. 1. Own that BoFu (bottom of funnel) The instinct is…

SEO

3 min read

How to 10x your organic traffic in less than one year — a simple guide.
How to 10x your organic traffic in less than one year — a simple guide.
SEO

3 min read


Aug 28, 2019

A Professional Creed: 5 Core Tenets To Lead By

Early in 2018, I accepted an exciting executive leadership role with Leafly. The mission was to launch our platform in Canada and build a team of experts in market as the nation prepared for the federal legalization of cannabis. …

Leadership

4 min read

Leadership

4 min read


Jun 25, 2018

Want to work in cannabis? Read this first.

Let’s frame the opportunity: The world has just watched history unfold as Parliament ended Canada’s 95-year prohibition. As we sprint towards the official legalization date, October 17, 2018, businesses will continue to scale up and operationalize their teams. All eyes are on Canada, and if done well, we will be setting an example for…

Cannabis

5 min read

Want to work in cannabis? Read this first.
Want to work in cannabis? Read this first.
Cannabis

5 min read

Jo Vos

Jo Vos

185 Followers

Fractional CMO. Always building, always learning.

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